Brand valuation news

Welcome to the brand valuation news section from Intangible Business. Here you will find the latest thinking on brand valuation and issues affecting brand value on a global scale. Published articles written by Intangible Business sit alongside other thought-pieces, research, reports and published expert commentary – all from Intangible Business. The archive of material can be searched by keyword in the box to the right and also by Intangible Business’ four key service areas:

If you would like more information on a particular brand valuation related topic, please call us on + 44 (0) 870 240 7386 or send us an email.

IPA Effectiveness Awards judges announced

Thayne Forbes, joint managing director of Intangible Business, is appointed a judge for the IPA Effectiveness Awards 2008.

Get into a smart vehicle, a special purpose vehicle

Special purpose vehicles are a new strategy for brand and business management. Stuart Whitwell, joint managing director of Intangible Business, explains how they can smarten up your operation

IFRS 3 and FASB 141

Stuart Whitwell, joint mangaging director of Intangible Business, explains the changes made to the revised standards on both sides of the Atlantic.

SPVs: a new home for your IP

David Bowie, Guess?, Dunkin’ Donuts and Yale University have all done it. Thayne Forbes, joint managing director of Intangible Business, reveals all about creating special purpose vehicles for brands and IP.

Burn Stewart Distillers in KBC refinancing

Intangible Business assists KBC Business Capital with its refinancing package for Burn Stewart Distillers Ltd.

How to value internet companies

Stuart Whitwell, joint managing director of Intangible Business, looks at how to value internet companies.

International convergence on business combinations

Thayne Forbes, joint managing director of Intangible Business, looks at why business combinations have been one of the most contentious issues in the convergence of accounting standards.

Intangible Business forms alliance with MTI

Intangible Business forms strategic alliance with Bahrain-based MTI

Intangibles and IFRS3: seen but not heard?

Intangibles must change to regain credibility. Can the profession rise to the challenge? Thayne Forbes, joint managing director of Intangible Business, discusses.

The impact of SFAS 141

The major accounting initiative designed to improve the reporting of intangible value in the US was supposed to bring greater clarity. But a new study shows that SFAS 141, like IFRS 3, has failed to live up to the hype.

How to value customers

Thayne Forbes, joint managing director of Intangible Business, considers the value of customers as an important intangible asset of a business.

Why it is hard to value a mystery

Thayne Forbes, joint managing director of Intangible Business, comments on how to value intangible assets such as brands.

Intangible Business launches in India, Sri Lanka and Pakistan

Intangible Business and MTI Consulting launch new alliance in India, Sri Lanka and Pakistan

Asset appraisal with a twist

Stuart Whitwell, joint managing director of Intangible Business and Tim Chapman of GoIndustry, discuss the latest innovation in asset based lending...intangibles

Humdrum rum?

Rum's heritage and quality could be used to boost the stagnant category, explains Stuart Whitwell, joint managing director of Intangible Business.

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