Brand valuation news
Welcome to the brand valuation news section from Intangible Business. Here you will find the latest thinking on brand valuation and issues affecting brand value on a global scale. Published articles written by Intangible Business sit alongside other thought-pieces, research, reports and published expert commentary – all from Intangible Business. The archive of material can be searched by keyword in the box to the right and also by Intangible Business’ four key service areas:
MARKETING brand valuation news
FINANCIAL brand valuation news
LEGAL brand valuation news
BANKING brand valuation news
If you would like more information on a particular brand valuation related topic, please call us on + 44 (0)20 7089 9236 or send us an email.
Also, check out IP Review for a monthly round-up of IP-related news.
Intangible opportunities: raising finance from pension funds
Article explaining how IFAs can help clients raise finance from their pension funds, from Stuart Whitwell of Intangible Business and Jennie Kreser of Silverman Shirliker.
Royal wedding fanfare to bolster UK economy
The fanfare of Prince William and Kate Middleton's wedding is set to create a "bumper couple of years" for the economy alongside the Queen's Diamond Jubilee and London 2012, says William Grobel, Marketing Director of Intangible Business.
Brand valuation standard sets challenge to finance
CIMA members will need to become more familiar with marketing methods and analysis as a result of the new ISO brand valuation standard. Stuart Whitwell, joint managing director of Intangible Business, investigates
New ISO Brand valuation standard
Marketers "move up the food chain" with new brand valuation standard. Stuart Whitwell, joint managing director of Intangible Business, comments.
How can law firms find the value in their brand?
Thayne Forbes, joint managing director of Intangible Business, explains how law firms can leverage the value of their own brands and the IP of their clients.
IP disputes soar in UK
Figures released from the Ministry of Justice reveal IP cases overall rose 37 percent in the UK. Thayne Forbes, joint managing director of Intangible Business, comments.
Leveraging IP assets
Thayne Forbes examines ways that lawyers can leverage intellectual assets to not only benefit the managmenet of law firms, but also win and develop clients.
Grocery pension deficits
Massive pension liabilities are draining companies of their lifeblood. The grocery industry is no exception. Stuart Whitwell, joint managing director, comments on how brands could be used.
FTSE firm to fill funding gap with brand
A FTSE 100 company has hired a brand and copyright valuing specialist, Intangible Business, to help it price contingent assets to fill a pension funding gap.
IFRS 3: Accounting Implications
A digest of accounting implications arising from IFRS 3 Business Combinations, which is a controversial and difficult area of accounting, from Thayne Forbes, joint managing director of Intangible Business
State of the nation
The coalition Government has announced more than £6bn of spending cuts to chip away at Britain's £163bn fiscal deficit, the highest in the EU. How will these austerity measures affect consumer spending? William Grobel from Intangible Business, reports.
The value of brands in M&A
Valuing brands pre-acquisition has many benefits. So why is it still an afterthought in so many deals, asks William Grobel from Intangible Business?
The Power 100, 2010
Intangible Business launches The Power 100, 2010 - the definitive guide to the world's most powerful spirits and wine brands.
What are the London 2012 Olympics worth?
It's not just the official sponsors but brands from retail sectors including finance, transport and tourism that are set to benefit substantially from the Games, as William Grobel, director of Intangible Business, reports.
Most valuable IPL brands 2010
Intangible Business and MTI Consulting reveal the most valuable IPL brands in 2010
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