Brand valuation news

Welcome to the brand valuation news section from Intangible Business. Here you will find the latest thinking on brand valuation and issues affecting brand value on a global scale. Published articles written by Intangible Business sit alongside other thought-pieces, research, reports and published expert commentary – all from Intangible Business. The archive of material can be searched by keyword in the box to the right and also by Intangible Business’ four key service areas:

MARKETING brand valuation news
FINANCIAL brand valuation news
LEGAL brand valuation news
BANKING brand valuation news

If you would like more information on a particular brand valuation related topic, please call us on + 44 (0)20 7089 9236 or send us an email.
Also, check out IP Review for a monthly round-up of IP-related news.

An ill-judged approach to brands

Stuart Whitwell, joint managing director of Intangible Business, responds to news that ASDA is delisting brands.

Asset Converters

The growth of lending against receivables and intangibles illustrates one of many creative ways of raising capital. Stuart Whitwell, joint managing director of Intangible Business comments on how intangible assets can be secured to raise finance.

Quantifying intangible losses & damages

Intangible assets frequently account for a significant portion of a business' value. Thayne Forbes, joint managing director of Intangible Business explains how to quantify losses and damages from intangible assets.

Giving brand 'boot collateral' the boot

Securing funding against brands is a growing opportunity, Stuart Whitwell, joint managing director of Intangible Business and Tim Chapman of GoIndustry, discuss.

Counterfeit & copycat: Keeping it Real

Copycat and counterfeit activity is booming so what are brands doing to turn back the tide and keep their reputations intact?

It's time we killed the copycats

Thayne Forbes, joint managing director of Intangible Business, comments on copycat activity with fashion brands.

Transfer Pricing

Following recent cases in the US, companies in the UK should expect investigations into their transfer pricing strategies by the taxman, says Thayne Forbes, joint managing director of Intangible Business.

Copycat & Counterfeit: Fair or Unfair?

Intangible Business launches its summary report into copycat and counterfeit activity: 'Copying: Fair or Unfair'. Included are case studies of recent court action from brands such as Chloe, L'Oreal, Jimmy Choo, Monsoon and Levi's.

Floating Assets

Chris Langridge, partner at Cripps Harries Hall, explains the growing issue of law firms converting to public companies. Their valuable brands, as valued by Intangible Business, add to the attraction.

Topshop ordered to destroy dresses 'copied from Chloe design'

Thayne Forbes, joint managing director of Intangible Business was expert witness in a landmark counterfeiting case and comments on the latest Topshop vs Chloe counterfeit action.

Booksellers look beyond Harry Potter's magic

How valuable is the Harry Potter brand? Thayne Forbes of Intangible Business, gives his estimate.

Cadbury finds itself in a sticky mess

Cadbury Schweppes is set to be sentenced by a British court for hygiene offences. Not the wash-your-hand kind, the contamination kind. Stuart Whitwell, joint managing director of Intangible Business, discusses the implications.

Fiat Steers Upmarket With '500'

Will Fiat's new 500 follow the success of the Mini? Stuart Whitwell, joint managing director of Intangible Business, gives his point of view.

Cadbury's sugar low

Cadbury is cutting 15% of its staff and its finances have been hit by poor sales and a costly salmonella scare. William Grobel, consultant at Intangible Business, discusses the problems.

Barclays plans to ditch 'Nazi' eagle logo

After 317 years, Barclays is dropping its eagle logo. Stuart Whitwell, joint managing director of Intangible Business, comments on the implications.

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