As such, its opinion is sought by journalists and business leaders alike on topical issues covering a variety of subjects, in a variety of sectors. What follows is a selection of these published thoughts, reports and opinions. Intangible Business' press coverage can also be viewed by general business service area:
Johnnie Walker Scotch whisky has overtaken Smirnoff vodka as the world’s top spirits brand, amid demand in China and Eastern Europe.
Johnnie Walker takes top spot as world's leading alcoholic drinks brand due to burgeoning Chinese and Eastern European market.
A fast-changing environment has forced companies to take a fresh look at how they manage reputational risk. A new wave of corporate scandals has accelerated...
Managing intellectual property is essential from day one, as Innocent learnt at the High Court. Thayne Forbes examines why the company could lose the...
The latest issue of the Fortune Magazine (Indian edition) has referred the IPL brand valuation work done by MTI Consulting and Intangible Business (UK),...
Brands are not just for big firms. Thayne Forbes argues that they can work for smaller practices as well.
We all know that the traditional law firm model is in a state of flux as a result of the threat from the influx of ABSs and, more recently, the Jackson...
Kolkata Knight Riders was a vanquished lot. The reversal in fortunes under its new boss is the stuff of legend. And now he wants to make it the Manchester...
Thayne Forbes is joint managing director at independent brand valuation consultancy Intangible Business. He has acted as an expert witness in many trademark...
While investor are well aware of the power of a strong brand, they may have little appreciation nof the critical role that trademarks play in building...
Babycham owners Western Wine Holdings Ltd and Accolate Wines Ltd are taking Cath Kidston to Court over use of a reindeer in their Christmas 2012 campaign....
Law firm's brands are still too often tied to the individuals partners' own, dangerously so in the post-Legal Services Act age, says Thayne...
Intangible Business has appointed former Lightspeed Business Development Director Sam Latifi for the newly created role of Head of Research, as the...
A European court ruling last week boosted US Budweiser's fortunes in the continental lager market, but its Czech counterpart is unlikely to drop...
The recent Court of Appeals ruling for the Marks and Spencers v Interflora case held that trial courts can refuse the evidence presented through...
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