Press coverage

Intangible Business is the world’s leading independent brand valuation consultancy. As such, its opinion is sought by journalists and business leaders alike on topical issues covering a variety of subjects, in a variety of sectors. What follows is a selection of these published thoughts, reports and opinions. Intangible Business’ press coverage can also be viewed by general business service area:

MARKETING press coverage
FINANCIAL press coverage
LEGAL press coverage
BANKING press coverage

To talk to someone at Intangible Business or for further information on brand valuation related topics, please call us on + 44 (0)20 7089 9236 or send us an email.

Fri 30/11/2007

Report sees Cadbury brand value melt

The report from Intangible Business 'The UK's Most Valuable Grocery Brands 2007', reveals a melting of Cadbury's brand value

Wed 28/11/2007

Humdrum Rum?

Rum's heritage and quality could be used to boost the stagnant category, explains Stuart Whitwell, joint managing director of Intangible Business.

Mon 19/11/2007

Fiat's strategy for its 500

Is Fiat banking on a turnaround from the relaunch of its Fiat 500? Stuart Whitwell, joint manging director of Intangible Business, gives his expert opinion.

Wed 14/11/2007

Top of the world

William Grobel of Intangible Business gains the top paper for CIM's most senior qualification.

Wed 14/11/2007

Avian flu crisis threatens five million festive birds

Stuart Whitwell, joint managing director of Intangible Business, discusses the financial implications of a potential bird flu crisis at Christmas .

Wed 07/11/2007

A qualified sucess

William Grobel of Intangible Business comes joint top in CIM's Strategic Marketing in Practice paper for its most senior qualification

Mon 05/11/2007

Financial frontiers

Will the jangle of loose change really be a thing of the past? This article looks at how Visa's new contactless payment system could make the humble wallet history for everyday transactions. Stuart Whitwell, joint managing director of Intangible Business, comments.

Mon 22/10/2007

UK's most valuable grocery brands unveiled

Warburtons is the fastest riser in Intangible Business' exclusive survey into the UK's most valuable grocery brands

Mon 22/10/2007

Coke still top of the food chain

Coke does it again, retaining the top spot in Intangible Business' report, 'The UK's Most Valuable Grocery Brands 2007'

Mon 22/10/2007

Schweppes brand loses out

Cadbury Schweppes suffers a fall in brand value in Intangible Business' annual grocery brands report.

Mon 22/10/2007

Salmonella scare costs Cadbury Dairy Milk £83m

Cadbury Dairy Milk has slipped down the ranking of the UK's most valuable grocery brands.

Thu 18/10/2007

Reporting of intangible assets hard in practice

Companies are not following the IFRS 3 business combinations standards to the letter and may be paying over the odds when buying other corporates as a result

Tue 02/10/2007

Flattering to deceive

Thayne Forbes, joint managing director of Intangible Business, comments Chloe's decision to take action against Topshop

Sun 30/09/2007

The facts about asset based finance

The commercial finance industry promises entrepreneurs a fast track to growth. Thayne Forbes, joint managing director of Intangible Business comments on the risks and rewards.

Sat 29/09/2007

An ill-judged approach to brands

Stuart Whitwell, joint managing director of Intangible Business, responds to news that ASDA is delisting brands.

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