Press coverage
Intangible Business is the world’s leading independent brand valuation consultancy. As such, its opinion is sought by journalists and business leaders alike on topical issues covering a variety of subjects, in a variety of sectors. What follows is a selection of these published thoughts, reports and opinions. Intangible Business’ press coverage can also be viewed by general business service area:
MARKETING press coverage
FINANCIAL press coverage
LEGAL press coverage
BANKING press coverage
To talk to someone at Intangible Business or for further information on brand valuation related topics, please call us on + 44 (0)20 7089 9236 or send us an email.
.jpg)
Tue 24/05/2011
Russian Standard ranked in top 10 most powerful vodka brands
Russian Standard vodka has just been ranked as the eight most powerful vodka brand in the world, according to specialists Intangible Business.
.jpg)
Tue 24/05/2011
Law Firm Branding
The advent of alternative business structures provides new opportunities to maximise your firm's brand, says Thayne Forbes, joint managing director of Intangible Business.
.jpg)
Mon 23/05/2011
Tui slashes sponsor’s cash obligations
Tui UK pension scheme has agreed a deal to reduce its sponsor’s annual cash contribution by £38m in what has been called a “watershed moment” by Stuart Whitwell, joint managing director of Intangible Business.
.JPG)
Wed 18/05/2011
Valuing intellectual property in disputes
Commercial litigation involving IP is increasing. Thayne Forbes, joint managing director and IP expert witness at Intangible Business, describes some the trends and issues involved.
.jpg)
Mon 16/05/2011
Smirnoff tops brand rankings
Smirnoff tops The Power 100, Intangible Business' definitive study into the world's most powerful spirits and wine brands.
.jpg)
Mon 16/05/2011
New World leads Old in battle of the wine brands
New World brands continue to dominate the global wine sector and now constitute 13 of the top 15 wine brands, according to a recent study.
.jpg)
Wed 11/05/2011
Whisky sector dominates The Power 100
Whisky brands dominate Intangible Business' The Power 100, the definitive guide to the world's most powerful wine and spirits brands.
.jpg)
Tue 10/05/2011
Implications of new product placement regime for lawyers
Thayne Forbes, joint managing director of Intangible Business, discusses the implications of new product placement regulation for lawyers.
.jpg)
Sun 01/05/2011
Filling the gaps
Stuart Whitwell, joint managing director of Intangible Business, explores the growing trend of using innovative solutions to manage expanding pension deficits.
.jpg)
Mon 28/02/2011
Expert witness issues
Expert witnesses are more in demand than ever, but they must adapt to important new demands, and face a challenge to their traditional immunity, Thayne Forbes of Intangible Business comments.
.JPG)
Tue 22/02/2011
Quantifying damages to IP from fraud
Thayne Forbes, joint managing director of Intangible Business, takes a look from an IP perspective on the impact of fraud and counterfeits on a company's reputation and brand.
.jpg)
Thu 17/02/2011
Single bond binds hearts and minds
Oxfam, with a brand value of $35m in the US according to Intangible Business, is attempting to extend its global reach and increase its income from donations by bringing its campaigns under a single identity.
.jpg)
Mon 14/02/2011
Imaginative assets fill black hole in schemes
Companies are using innovative ways to underpin their retirement schemes, with asset including brands and copyright increasingly common, as Stuart Whitwell, joint managing director of Intangible Business comments.
.jpg)
Tue 01/02/2011
Reducing pension deficits with IP
How IP such as brands, patents, copyright and contracts, as well as tangible assets such as property and shares, can be valued and used to fill pension scheme deficits, by IP valuation expert Stuart Whitwell and IP solicitor Serena Tierney.
.jpg)
Tue 25/01/2011
More [yellow tail] hopping our way
[yellow tail] is the most powerful Australian wine brand in the world, according to Intangible Business, and is set for further expansion.
.jpg)
.jpg)
.jpg)
.gif)
.jpg)
.jpg)
