Press coverage
Intangible Business is the world’s leading independent brand valuation consultancy. As such, its opinion is sought by journalists and business leaders alike on topical issues covering a variety of subjects, in a variety of sectors. What follows is a selection of these published thoughts, reports and opinions. Intangible Business’ press coverage can also be viewed by general business service area:
MARKETING press coverage
FINANCIAL press coverage
LEGAL press coverage
BANKING press coverage
To talk to someone at Intangible Business or for further information on brand valuation related topics, please call us on + 44 (0) 870 240 7386 or send us an email.
Thu 19/04/2007
Celebrity Worship and the Beauty Industry
Is the ever-increasing trend of celebrity endorsement of beauty products and celebrity created scents and products going to last?
Mon 16/04/2007
World first for asset integration
Intangible Business and GoIndustry launch the world's first integrated tangible and intangible asset valuation partnership
Sat 31/03/2007
Next rebrands
William Grobel, consultant at Intangible Business discusses Next's rebranded logo.
Wed 07/03/2007
IFRS 3: Dark Matter
Half of the £40bn spent by the FTSE 100 on acquisitions last year was unaccounted for. Intangible Business' report sheds some light on the first time adoption of IFRS 3.
Mon 12/02/2007
Top 100 Confectionery Power Brands
Exclusive research from Intangible Business reveals the 100 most powerful confectionery brands in the US.
Sun 11/02/2007
What to do if your brand becomes a turkey
How will Bernard Matthews be affected by the bird flu crisis? Stuart Whitwell, joint managing director of Intangible Business offers expert advise.
Sun 11/02/2007
Cadbury recalls mini eggs
Thayne Forbes, joint managing director of Intangible Business, warns the latest contamination scare at Cadbury would be very damaging.
Wed 07/02/2007
Should charities value their brands?
Thayne Forbes, joint managing director of Intangible Business, argues yes, as it can be a useful way of generating additional funds.
Tue 06/02/2007
Will Bernard Matthews survive bird flu?
Stuart Whitwell, joint managing director of Intangible Business, discusses the implications of the bird flu disaster for Bernard Matthews.
Tue 06/02/2007
Lending against intangibles
Intangible asset based lending is a relatively new and untapped opportunity for the banking market and for branded companies. Thayne Forbes, joint managing director of Intangible Business, investigates.
Wed 31/01/2007
The Failure of IFRS 3
Thayne Forbes, joint managing director of Intangible Business, reports on bespoke research into how the FTSE 100 reported intangible assets in business combinations in the first year under IFRS, with some worrying conclusions
Wed 24/01/2007
Inadequate IFRS 3
Thayne Forbes, joint managing director of Intangible Business, reveals findings from Intangible Business' report, ‘IFRS 3: The First Year', which indicates that IFRS 3 is not being applied correctly.
Tue 23/01/2007
Valuing customer relationships
Of all intangible assets, customers must be one of the most tangible. Thayne Forbes explains how to put an economic value to them.
Mon 22/01/2007
IFRS 3 'not working'
Intangible Business' report, ‘IFRS 3: The First Year', reveals that IFRS 3 is failing to work, Thayne Forbes, joint managing director, explains.
Mon 22/01/2007
IFRS 3 'is being ignored'
Goodwill arising from acquisitions of FTSE 100 companies accounted for a surprisingly high 53% of the total deal value under new IFRS accounting rules, new research from Intangible Business shows.
