Press coverage

Intangible Business is the world’s leading independent brand valuation consultancy. As such, its opinion is sought by journalists and business leaders alike on topical issues covering a variety of subjects, in a variety of sectors. What follows is a selection of these published thoughts, reports and opinions. Intangible Business’ press coverage can also be viewed by general business service area:

To talk to someone at Intangible Business or for further information on brand valuation related topics, please call us on + 44 (0) 870 240 7386 or send us an email.

Mon 30/10/2006

Dairy Milk enjoys prolonged purple patch

William Grobel discusses the most valuable confectionary and chocolate brands in the UK.

Fri 13/10/2006

Soft drinks make most cash

Research from Intangible Business, identifies the soft drinks category is the most valuable in the UK grocery market by brand value.

Tue 10/10/2006

Brand valuation, behind the numbers

Thayne Forbes, joint managing director of Intangible Business, delves behind the headline brand value to explain why brands are valued and how it can be done.

Sun 01/10/2006

Most valuable grocery brands

Research from Intangible Business into the Most Valuable Grocery Brands, reveals Actimel to be amount the fastest growing.

Sun 01/10/2006

Actimel brand value growth

Intangible Business' research into the UKs Most Valuable Grocery Brands, highlights the trends for indulgence and healthy eating.

Sun 01/10/2006

Permira pops a £600m question to Britvic

Research from Intangible Business highlights Actimel's rapid growth and the falling carbonated soft drinks market.

Sun 01/10/2006

£1bn Coca-Cola most valuable brand in UK

The soft drinks giant is worth about Ј1bn - nearly double that of its closest contender, according to independent brand consultancy Intangible Business.

Sat 30/09/2006

Coca-Cola 'tops UK brand league'

Coca-Cola is the UK's most valuable grocery brand, according to research from Intangible Business.

Sat 30/09/2006

Battle of the Brands

Exclusive research from Intangible Business, looks beyond sales to analyse the true performance and relevance of the biggest grocery brands in the UK.

Fri 22/09/2006

Should charities change their names?

William Grobel, consultant at Intangible Business, discusses the benefits and risks of charities with famous names, changing them.

Thu 21/09/2006

Valuing customers

Thayne Forbes, joint managing director of Intangible Business, explains how to value customers, illustrated through examples of Abbey, RAC and Virgin Mobile.

Wed 20/09/2006

IFRS 3's practical application

Allan Caldwell, director at Intangible Business, discusses best practice application of IFRS3, Business Combinations, with reference to several examples.

Mon 11/09/2006

RTDs: Ready to fight back?

What can the RTD market to do reverse its decline? Stuart Whitwell, joint managing director of Intangible Business, joins an expert panel to find out.

Fri 01/09/2006

Celebrity Endorsement

Celebrity endorsement is all pervasive but what are the benefits, trends and risks? William Grobel, consultant at Intangible Business, discusses the latest issues.

Fri 01/09/2006

World's crazy for our drams

Intangible Business' research into the most powerful spirits and wine brands in the world reveals the true power of Scotch. Stuart Whitwell, joint managing director of Intangible Business comments.

 

services
Marketing Brand Valuation Services Financial Brand Valuation Services Legal Brand Valuation Services Banking Brand Valuation Services
Tel: +44 (0) 870 240 7386