Hasbro Granted Trademark For The Smell Of Play-Doh
Hasbro, the internationally toy company, has been granted trademark rights to the very particular smell of Play-Doh. The US Patent and Trademark Office (USPTO) has granted Hasbro a trademark for the scent of Play-Doh. Meaning this smell, which you would recognise almost immediately if you played with Play-Doh when you were younger, is now officially property of Hasbro.
